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Get The Best Anti Counterfeiting Services

Preserving Brand Trust: AXENCIS' Comprehensive Online Counterfeit Solutions

In an era where brand integrity is paramount, the threat of counterfeit products remains at large, jeopardizing brand reputation, consumer safety, and trust. At AXENCIS, we stand at the forefront of the battle against counterfeiting, offering comprehensive anti-counterfeit solutions tailored to the digital landscape. As a leading provider of intellectual property protection services, we understand the urgent need for online anti-counterfeiting measures to combat the increase of counterfeit goods in the digital realm remains 

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Get The Best Anti Counterfeiting Services

Why are anti-counterfeiting measures not keeping culprits at bay?

Out of car trunks, basements, unregistered stores, flea markets, open markets, and sadly, in massive online marketplaces, you’d easily find people selling fake varieties of goods without a single care in the world – and hordes of people patronizing them.

A 2019 report by the World Customs Organization estimates the global value of the counterfeit goods market to exceed $600 million, more than 6% of all global trade revenue. Pirated products may be phony, but their impact on the world economy is too significant to be ignored.

Our Online Anti-Counterfeiting Solutions

With the exponential growth of e-commerce, combating counterfeit products online has become increasingly complex. Traditional anti-counterfeiting measures may not suffice in the digital arena, requiring innovative solutions tailored specifically for online platforms. AXENCIS offers a range of online anti-counterfeiting services designed to safeguard brands in the virtual marketplace.

Advanced Monitoring and Detection

Our online anti-counterfeiting solutions employ advanced monitoring and detection technologies to identify and eliminate counterfeit products across various online channels. Through proprietary algorithms and machine learning capabilities, we continuously scan online marketplaces, social media platforms, and other digital channels to detect unauthorized listings and counterfeit activity. By proactively monitoring online spaces, we can swiftly identify counterfeit threats and take decisive action to protect our clients’ brands.

Customized Takedown Strategies

In the fight against online counterfeiting, a one-size-fits-all approach is ineffective. At AXENCIS, we recognize the importance of tailored strategies to combat counterfeiters effectively. Our team of professionals works closely with each client to develop customized takedown strategies designed to target counterfeit listings swiftly and efficiently.

Whether it’s through automated takedown requests, legal interventions, or strategic enforcement actions, we employ a multi-faceted approach to remove counterfeit products from online platforms and disrupt the operations of counterfeiters.

Brand Protection Intelligence

Central to our online anti-counterfeiting solutions is the utilization of brand protection intelligence to gather actionable insights and intelligence on counterfeit activities. Through comprehensive monitoring and analysis, we provide our clients with valuable data and intelligence to understand the scope and scale of the counterfeit problem, identify emerging trends and patterns, and make right decisions to protect their brands effectively.

By staying ahead of counterfeiters, we empower brands to take proactive steps to safeguard their reputation and revenue in the digital landscape.

Global Enforcement Network

Counterfeiting knows no boundaries, and neither does our commitment to combating it. With a global enforcement network spanning across key regions and jurisdictions, we have the capability to enforce our clients’ intellectual property rights worldwide.

From conducting investigations and gathering evidence to coordinating with law enforcement agencies and legal authorities, we leverage our extensive network to pursue counterfeiters wherever they operate. Our global reach ensures that counterfeit products are removed from circulation, protecting consumers and preserving the integrity of our clients’ brands on a global scale.

Continuous Monitoring and Support

Our dedication to combating counterfeiting doesn’t end with removing counterfeit listings. We know the significance of continuous monitoring and support to ensure ongoing brand protection. Our team provides regular updates and reports on the effectiveness of our anti-counterfeiting efforts, enabling our clients to track progress and measure the impact of our interventions. Additionally, we offer ongoing support and guidance to help brands navigate the evolving landscape of online counterfeiting and stay one step ahead of counterfeiters.

In an increasingly digital world, the battle against counterfeiting requires innovative solutions tailored for the online environment. AXENCIS is the leading anti-counterfeit solutions service provider dedicated to providing cutting-edge online anti-counterfeiting solutions to safeguard brands against the growing threat of counterfeit products. With advanced monitoring and detection capabilities, customized takedown strategies, brand protection intelligence, a global enforcement network, and continuous monitoring and support, we empower brands to protect their reputation, revenue, and consumers from the harmful effects of counterfeiting in the digital age. Partner with AXENCIS to secure your brand’s future in the digital marketplace.

While many governments have policies in place to curb counterfeiting through established regulatory bodies, fake products continue to flood every industry and crash revenue charts. From footwear, clothing, and jewelry to electrical equipment, leather goods, and toys, pirated products are massively hurting national economies, destroying the reputation of genuine brands, causing companies to incur outrageous expenses in legal and preventive measures, and endangering people’s lives by exposure to substandard and potentially harmful materials.This reality begs a new question – why are governments and individual brands spending tons of money on sensitization and awareness on intellectual property rights and brand reputation, and somehow, knock-offs are still able to sell at about 10 times the actual manufacture price? Despite coordinated efforts to crack down on these criminals, why have they continued to flourish?

The first obvious reason is cheaper prices.

Since they are always made of inferior and substandard quality, counterfeit products are supplied at cheaper prices than the original items, making them more attractive than genuine products. A customer-behavior survey reveals that 65% of customers are more likely to buy a fake product if it seems relatively well-made and is more affordable than the original.

Another reason is a lack of deterring legal consequences for identified culprits.

In many parts of the world, seemingly ‘strong’ laws and regulations are in place against the manufacture, distribution, and purchase of counterfeited goods. However, these laws are rarely enforced and piracy now enjoys the “normalized culture” cloak in several climes. Even when culprits are charged to court with solid evidence of their transgressions, the sentences are often too light to be taken seriously.

Culprits remain unfazed when served with legal notices and binding court injunctions. Aspiring counterfeiters are inspired by the lack of punishment to join the trend and destroy hard-built trust between authentic brands and customers. Major online marketplaces have lenient policies against counterfeiters and would usually just remove the listings and move on – the counterfeiters make up for a huge percentage of their business and commission revenue.

Furthermore, consistent demand creates a deep-rooted supply chain motivated by greed and encouragement from customers specifically seeking out cheaper knock-offs. While many brands take bold steps to seal off the supply channels, new avenues may pop up when demand refuses to relent.

The first step to coming to terms with the piracy problem is to maintain a well-protected foundation of registered rights – trademarks, designs, patents, logos, and all relevant certificates. While this umbrella of registrations does not deter the culprits from crashing your sales charts, brand protection strategies constitute the next series of steps.

Most business owners assume that “brand protection” simply involves owning the rights and sending out court injunctions whenever a counterfeiter is discovered. At AXENCIS, our interdisciplinary team of data analysts, computer scientists, and lawyers work in collaboration with our 24/7 marketplace monitoring technology to identify and verify infringements on intellectual property, remove these listings, pinpoint the actual culprits and their locations, gather evidence documentation, and shut down these illegal businesses for good – all at no cost to the client. Our lawyers work to secure compensations/payouts for our clients by facilitating the total seizure of the culprits’ assets. These seized assets also provide our operational costs and we require no reimbursement at any point or outcome of the total process.

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